Today’s Fertility Industry Mantra: ‘Always Be Closing’
Fertility clinic services in U.S. forecast to grow at a CAGR of 13.6% to reach $16.8 billion by the end of 2028
A conversation with a 40-year old woman today prompted me, once again, to type ‘fertility industry growth’ into an online search engine. A large set of results and financial projections filled my screen. Beyond IVF and egg freezing clinics, it seems market research firms tracking fertility service providers are also cashing in. There are quite a few issuing press releases with one forecasting a nearly 14 percent jump from 2022 — up to $16.8B by the end of 2028 in the U.S. alone.
More than a decade ago, I started researching and writing about how fertility and infertility, once a taboo topic, had become an unabashed growing for-profit industry. Much of what I found years ago remains relevant today, particularly for the new generation of women and men seeking such services for the first time. (My 40-year-old caller agreed wholeheartedly).
How Did We Get Here?
Let’s start with a powerful essay, Questioning the Cult of Repro Tech, by health advocate and author Miriam Zoll. She revealed little publicized details behind today’s seemingly ubiquitous fertility procedure: in vitro…
